Retailers collaborate to get found on search engines

Saveourtowns and the Thinkshops initiative has been strategically developed to promote your website up the search engine rankings, saving you money on pay per click fees.  The relationship and organisation of our websites and associated local directories have been constructed in such a way as to generate quality backlinks for our retailers websites.

 A backlink is considered a quality link providing:

• • • It links back to your site with the keyword which you are optimizing for.

    • The website linking back to yours has the same subject theme as your website.

This means that when your website contains an inbound link from another site, and that site has content content and keywords related to your website, this inbound link will be considered as more relevant to your website. However, if this inbound link comes from a generic site which is totally unrelated to your sites content, then its relevance is reduced. Therefore, the higher the relevancy of your backlinks, the greater the quality and importance ranked by search engines.

The Thinkshops initiative is uniquely placed to provide high quality backlinks and our Search Engine Optimisation (SEO) teams are skilled in generating quality links, the relationship between Independent Retailers Nationwide and the collaborative links created as per the above diagram enables us to promote the UK's Town and City retailers.